B-Goldi
Client:  Drunk Elephant
Agency: Big Active
Production Company: Dan Britt Studio
Created in collaboration with illustrator Robert Beatty and agency Big Active, this animated piece showcases Drunk Elephant’s B-Goldi Bright Drops. The project began as a deceptively simple task: to capture the product’s signature golden hued drops in an animated environment. As production progressed, we expanded the scope, introducing more 2D animation to enrich the narrative and fully realise the luxurious, dreamlike world surrounding the product.

My role included animation direction, 2D animation, and working closely with Robert on the visual development & transitions. The final result blends his distinctive airbrush style with layered animation to create a richly textured and immersive film.
Animation Direction: Dan Britt 
Design: Robert Beatty
2D Animation: Dan Britt
Compositor: Dan Britt
Clean-up & Colour: Jamie Hobbs
Music & SFX: Robert Beatty
Executive Producer: Greg Burne